On 19 February 2024 we will participate in the sixth edition of Barolo&Friends, organized by the I Vini del Piemonte promotion consortium, where we will have the opportunity to present our labels to Swedish professionals, wine club members and wine lovers.
The event will be held at the Operaterrassen, a location offering a magnificent view of the Royal Palace and the Riksdag, the Swedish Parliament. A walk around tasting, with a trade session reserved for selected professionals and representatives of the state monopoly Systembolaget, will be followed by a session dedicated to selected wine club members and Swedish wine lovers. Two masterclasses will be held during the initiative.
In order to promote Piedmont’s tourism offer, during the event there will also be a presentation by Visit Piemonte, which will propose a tasting of wines and typical products of the region aimed at Swedish journalists and tour operators, in collaboration with local Piedmontese tourist agencies.
Read the programme for further information.